Insights

Most owners can tell me what their EHR bills them every month. Almost nobody can tell me what the whole stack costs as a percentage of what they collected. That’s...

Social There’s a moment in every Direct Primary Care practice when the question stops being “will this work” and becomes “how do I actually pay myself?” It’s a good problem...

You didn’t leave the insurance system to spend your evenings squinting at spreadsheets. You left to practice medicine on your terms — and to build a business that holds up....

More members feels like growth. It is not always. In a subscription practice, the top line can climb while your take-home shrinks. The headline number hides the truth. To know...

By July, you finally have real numbers. Six months of membership revenue. Six months of expenses. A clear read on where the year is heading. That makes now the best...

You left the W-2 grind to build something of your own. That takes real courage. Direct Care owners enjoy advantages the traditional model never offered. You don’t bill insurance. You...

As Direct Primary Care continues to grow in visibility, more employers are looking for ways to offer their employees access to a membership-based primary care model....

One of the quieter financial surprises that comes with owning a Direct Primary Care practice is the shift in how taxes work. In a traditional employment setting, taxes are withheld...

Filing is done, but the smartest financial moves happen after tax season ends. DPC owners who use the next 30 days intentionally — reviewing margins, maxing retirement accounts, and planning...

Employer-sponsored Direct Primary Care is now the dominant growth engine of the industry, bringing predictable revenue alongside new financial complexity. Here is what DPC practice owners need to know about...